Basic Human Movement Launches Innovative Fitness App on Apple App Store

For Immediate Release

Affordable, expert-designed workouts for every body, anytime, anywhere!

Keene, NH, November 4, 2024—Basic Human Movement (BHM) proudly announces the launch of its new fitness app, now available for iPhone users worldwide on the Apple App Store. Designed to simplify fitness for everyone, the BHM app offers expertly crafted workouts, personalized training plans, and a supportive community—all for less than $10 a month.

“Our goal with the BHM app is to make top-tier fitness accessible and sustainable for every body, at every stage of life,” said David Olson, Co-Founder and Head Coach at Basic Human Movement. “The app combines effective, research-backed workouts with a structure that helps users stay consistent and motivated without overwhelming them. It’s like having a personal trainer in your pocket, guiding you to progress at your own pace and in a way that fits your lifestyle.”

Key Features of the BHM App:

  • Coach Dave’s 16-Day Workout Plan: A repeatable, expertly structured plan built around core movement patterns like push, pull, hinge, squat, and gait. This foundation supports strength, endurance, and functional fitness for any user, with workouts optimized for well-rounded progress over time.
  • Flexible Personalization: With options for bodyweight exercises, free weights, or gym machines, users can tailor workouts to fit their environment. BHM meets users where they are, whether they’re training at home, in the gym, or on the go.
  • Affordable, Inclusive Fitness: Priced under $10 per month, BHM offers a comprehensive fitness experience that rivals personal training sessions without the high cost. For those just starting out or those aiming to improve their existing routine, BHM provides an accessible path to fitness that doesn’t require complex equipment or advanced skills.
  • Progress Tracking and Goals: BHM allows users to monitor key metrics across power, strength, endurance, and cardio, tracking personal bests and helping users celebrate their milestones. This progress-oriented approach keeps users motivated to improve each session, whether they’re new to fitness or experienced athletes.
  • Supportive Community: BHM’s private Facebook group, available to all subscribers (including during the free trial), offers users a positive space to share their journey, seek advice, and gain encouragement. Coach Dave regularly joins the community, providing tips, answering questions, and sharing new challenges to keep users engaged.

By focusing on a streamlined, easy-to-navigate design and a commitment to quality, BHM removes the guesswork from fitness. Users can simply open the app, press “Start Workout,” and trust that they are on a proven path toward their goals. With each session, the app adapts seamlessly, providing the next most effective workout to ensure that users continue to make progress—whether over a week, a month, or a year.

Availability

The BHM app is now available for free download on the Apple App Store. New users can explore the full range of features with a 7-day free trial, making it easy to experience the benefits before committing to a subscription.

Download BHM on the App Store


About Basic Human Movement

Basic Human Movement is a fitness company headquartered in Keene, New Hampshire, dedicated to making fitness approachable and effective for everyone. With a focus on functional training, affordability, and community support, BHM delivers fitness solutions that fit modern lifestyles and promote sustainable, long-term health and wellness.

For more information, please visit basichumanmovement.com or contact us at info@basichumanmovement.com.